Ari Pugh
Ari Pugh
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On Hermès and Haute Couture
The Face of Fashion Under American Fascism
Eating the political body, as Saturn devours his son
Case Study: How Margiela Maintains Symbolic Value
30 Under 30 (Personal Essay)
Case Study: How Miu Miu Uses Cultural Merch to Create Impact
Queer Punk: Revolutionary Dress in a Reactionary Age
Nike and RTFKT Released the Hoodie that Could Finally Unlock Digital Fashion
Storytelling Material Innovations Into Tomorrow’s Luxury Icons
Everything is Content, Including Your Clothing
Parisian Entryway Keypads on Pinterest as an Example of Semiotic Drift
On Being and Wearing in a Post-Physical World
Epistolary Autobiographies: Co-Constructing Identity in the Digital World
Authoritarian Couches I Have Known
The Digital Souvenirs that Build the Experience Economy
The Starterpack Starterpack
Liberté, égalité, lingerie: France Reclaims the French Girl Myth
The Future of Luxury in a Post-Physical World
God Loves a Terrier: ‘Best in Show’ as Exploration of the American Class System
Chewing the Fat: Reading Gras as a Cultural Concept
Cocktails and Dreams: Finding Barthes in Parisian Cocktail Culture
A Materialist Minimalism
Cool Girls: A Conversation with Celine of Double Plus Lovely
Branding Chinese Fashion in the West
Sens dessus-dessous
Is It Still Luxury on Amazon?
The Sticky Materiality of Vestiaire Collective
Consuming Nostalgia in the YouTube Comments Section
On Hermès and Haute Couture, 
The Face of Fashion Under American Fascism, 
Eating the political body, as Saturn devours his son, 
Case Study: How Margiela Maintains Symbolic Value, 
30 Under 30 (Personal Essay), 
Case Study: How Miu Miu Uses Cultural Merch to Create Impact, 
Queer Punk: Revolutionary Dress in a Reactionary Age, 
Nike and RTFKT Released the Hoodie that Could Finally Unlock Digital Fashion, 
Storytelling Material Innovations Into Tomorrow’s Luxury Icons, 
Everything is Content, Including Your Clothing, 
Parisian Entryway Keypads on Pinterest as an Example of Semiotic Drift, 
On Being and Wearing in a Post-Physical World, 
Epistolary Autobiographies: Co-Constructing Identity in the Digital World, 
Authoritarian Couches I Have Known, 
The Digital Souvenirs that Build the Experience Economy, 
The Starterpack Starterpack, 
Liberté, égalité, lingerie: France Reclaims the French Girl Myth, 
The Future of Luxury in a Post-Physical World, 
God Loves a Terrier: ‘Best in Show’ as Exploration of the American Class System, 
Chewing the Fat: Reading Gras as a Cultural Concept, 
Cocktails and Dreams: Finding Barthes in Parisian Cocktail Culture, 
A Materialist Minimalism, 
Cool Girls: A Conversation with Celine of Double Plus Lovely, 
Branding Chinese Fashion in the West, 
Sens dessus-dessous, 
Is It Still Luxury on Amazon?, 
The Sticky Materiality of Vestiaire Collective, 
Consuming Nostalgia in the YouTube Comments Section,